Student Choice

Animation | Branding | Web

Created at

Blackhawk Network

Design

Animation – Developed motion graphics that could be used on the website and within emails that followed the branding.

Branding – Designed a brand new identity for a new gift card aimed at students. The bug idea was to give it a ‘hand-drawn’ and ‘thrown-together’ feel, similar to what you would find inside a student’s notebook.

Web – Website designs for the Student Choice, were to be fun, bright & friendly. This would be a place for users to top up their cards and check their card balances. It was important to be easy to use and follow the brand guidelines.